Every Door Direct Mail

Every Door Direct Mail (EDDM) is a service offered by the United States Postal Service (USPS). It is a cost-effective and efficient way for businesses to reach potential customers within a specific geographic area. It enables companies to promote their products and services by sending marketing materials directly to mailboxes in specific ZIP codes and carrier routes without a mailing list or address labels.

There are two options available for businesses with EDDM: Full Service and Print Only.

Full Service:

• With Full Service, businesses can choose from different product sizes and finishing options, including postcards and flyers of various sizes.
• Full service includes printing, bundling, EDDM processing, and delivery to USPS. A business must choose the product, select the EDDM routes, and upload the artwork.
• The Full-Service option is convenient and easy to use, as it takes care of all the steps involved in the EDDM process.

Print Only:

• With Print Only, businesses can print their EDDM materials using approved sizes and templates and process the EDDM order through USPS.
• This option allows businesses to have more control over the printing process, but it requires them to handle the mailing and processing themselves.

EDDM products can be used for a variety of purposes, including:

• Promoting retail stores
• Advertising restaurants
• Marketing auto dealerships
• Reaching out to business services
• Connecting with medical practices
• Promoting dry cleaners
• Reaching contractors and home services
• Advertising law firms
• Marketing real estate agencies
• Promoting political campaigns
• Advertising health and beauty services
• Marketing product promotions
• Distributing sales flyers
• Sharing informational bulletins

Using EDDM Full Service is simple and easy. Here's how it works:

1. Select Full Service and product options: Choose the product size and finishing options that best suit your needs.
2. Select In Mailbox Date: This is the estimated time you want your targeted customers to receive the materials.
3. Choose your routes: Use the route selection tool to choose the carrier routes you want to target based on their median income, household information, age, and total addresses.
4. Upload your artwork: Use our templates to create your artwork.
5. Checkout: After you complete the checkout process, we will handle everything else, including printing your artwork, packaging your order, processing your EDDM order, and delivering it to USPS. USPS will then deliver your marketing materials to the targeted mailboxes in your chosen area..

EDDM is a valuable tool for businesses looking to reach a specific geographic area with their marketing efforts. It offers both Full Service and Print Only options to suit different needs and preferences. With a range of product sizes, finishing options, and the ability to target specific carrier routes, EDDM allows businesses to promote their products and services to potential customers effectively. So, it is an excellent choice for companies looking to expand their reach and grow their customer base.